adult blur books close up

Hey everyone so today I want to shed some light on a very amazing person who does very amazing services for authors like herself. So I was able to get an interview with her to learn more about her book review review.

First, tell us how you came to be a published author and how you came up with the idea to provide services to authors. 

 I wrote my first novel, Esperanza: A Latina Story, WHILE I was still in college. The book follows  the story of a 14-year old Mexican-American girl trying to get out of the barrio and make something of  her life. Full of humor and refreshing dialogue, this book was voted as an inspirational favorite by teen  readers. Shortly after that, I wrote the sequel entitled Beyond the Gardens, published in October 2009.  In the second book, the lead heroine gains new confidence and strength as she learns the hard way that  “you can take the girl out of the barrio, but you can’t take the barrio out of the girl.” 

Sandra Lopez | the Ella project

I write stories with strong and independent female characters that I, myself, would like to read about.  When I’m not writing, I get my fill on reading for the enjoyment as well as to improve my craft. 

Like every published author, I was emailing book bloggers, asking them to please review my book.  But, like querying to a publisher, most of them were unresponsive and some weren’t interested. And, of  course, I used paid services that would list my book in their newsletters, reaching potential readers that  may or may not review my book. That worked out okay.

wood light creative space
Photo by Miguel Á. Padriñán on

But let’s face it: getting reviews is tough. It’s  hard when your book isn’t well publicized and no one is willing to give it chance. That’s what started  my book blog. Initially, it started as just a blog for my own personal reviews on books that I read. At  that point, I started taking requests from authors and publishers. My own personal review would be  free, but, of course, like every other blogger, I only chose the ones that I wanted and rejected those that  I didn’t. Yes, my readings tastes are pretty open in a wide variety of genres, but there are some that just  don’t really interest me (i.e. westerns, politics sports, etc.) So how do I help those rejected authors get  reviews? After all, I couldn’t possibly review them all. That’s when I came up with the idea of starting a  book club of readers and a review program to supply authors with more reviews besides the one that I  give them. Readers can sign up to get free books from authors, and authors can get reviews for their books. It’s a simple, easy, and convenient program. And it’s working!

 How can this review program benefit writers?

The review program allows authors to list their books and reach a wide range of readers. It’s been a  hit so far! About 85% of participating authors get at least 1 – 2 reviews on Amazon, and we receive  over 75 reviews a month from readers. And the best part about it is that we offer free ways for authors  to list their book in our program. As an author, I totally understand that budgets can be tight, which  makes it harder (maybe even impossible) to promote your books. Most authors shy away to any promo  service when there’s a price. What better price is there than FREE?

What do you think is the most important aspect of a book to make it sell? 

person writing on white paper beside apple magic mouse
Photo by Thirdman on

The story itself along with a fabulous cover is definitely important. But probably the most important  would have to be reviews. Let’s face it: reviews are the life blood of any book. More reviews equal a  greater online exposure and a higher sales ranking, which, could result in sales. My book, Single  Chicas, has over 70 reviews, and that has given me more royalties on Kindle sales. The reviews made  the difference because before I got no royalties, and now I’m surprised to actually see one come  through knowing that I didn’t do any promotion. Book reviews are definitely the key thing here.

Well, how is your author review program unique?

My review program is unique because I offer a free option for authors, and I do that because I want  authors of all kinds to get a fair chance at getting reviews for their books. Every book deserves a  review. These are HONEST and LEGIT reviews. There is no buying reviews here. Readers are free to  choose any book and reserve the right in whether or not a review gets posted. It’s all strictly voluntary  and 100% honest.

 I see on your website that you also do graphics. Would you mind telling us a little more about that end of your service?

 As a graphic designer, I help authors with book covers, bookmarks, flyers, social media graphics,  headers, and so on. I often try to offer clients bundle packages that include graphic design, book  promotion, AND an opportunity to get listed in my review program to reach potential reviewers daily. I  definitely know what authors want and I try to give that to them in a bulk deal. 

 How can authors and readers sign up? 

For authors interested in submitting their book to get reviews, please go to:

For readers interested in signing up to read free books, please go to:

If you’re an author in need of reviews, I’d highly recommend Sandra’s Book Club! Plus Sandra is such a sweet and genuine person. Tell her Winnie sent you😉 I hope everyone stays safe and remember:

Live. Love. Laugh.

Similar Posts